Tag Archives: how to

Business Advice: Pitch Your Business

Posted on July 26, 2011 by FIRE PR Group

Ann Convery has some interesting advice on how to attract more business. She believes that one of the factors in receiving a response to a pitch is to appeal to the “lizard brain” or the part of the brain that takes care of … Continue reading →

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When to Write a Press Release: 5 Questions to Ask Yourself

Posted on July 7, 2011 by FIRE PR Group

As a PR pro, there may be pressure to write press releases every time your client does something. However, what your client thinks is newsworthy may not actually be newsworthy at all. Here are 5 questions you should ask before … Continue reading →

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