Tag Archives: news

Happy Monday: Did You Grab a Cup of Coffee to Help Start the Week?

According to a study of 4,700 U.S. workers, sponsored by Dunkin’ Donuts and CareerBuilder,  marketing and PR professionals are the second-most caffeinated professionals, beaten only by scientists and lab technicians. Top 15 professionals that need coffee to get through the … Continue reading

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Journalists and PR Professionals: What’s the Relationship?

Just read a thought-provoking article by Amy McCarthy with advice for PR professionals from journalists. It includes the usual advice, but the tone of the article made me wonder if the “Journalist v. PR person” issue was a serious one … Continue reading

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Google+ Experts: Fact or Fiction?

I read a post today by Gini Dietrich that made me want to stand up and applaud. With the launching of Google+ has come the declaration of multiple Google+ experts who ask for money in exchange for teaching the less-social-media-savvy. The problem … Continue reading

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Murdoch Looks to PR Pros for Crisis Management

Rupert Murdoch has turned to a team of PR advisors to help control the damage of News Corp’s phone-hacking scandal. The PR dream-team includes Alex Bigg and James Lundie from Edelmann, the world’s biggest PR firm, and Steven Rubenstein from Rubenstein Public … Continue reading

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5 Tips for A Successful Broadcast Interview

Sometimes, as a PR professional, you will be called upon to either do a television interview or to prep your client for a television interview. Here are five quick tips for a successful interview on camera. 1.Watch your movement Something … Continue reading

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What Would You Do? Legionnaires’ Disease Crisis at Aria Hotel

An outbreak of Legionnaires’ disease has been reported at the 4,000 room Aria Resort and Casino in Las Vegas. Legionnaires’ disease is very serious because it can be deadly and because it spreads easily in a wet, warm environment. This … Continue reading

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PR Firm Hired to Represent Juror from Casey Anthony Case… What Would You Do?

According to ABC Action News, a juror from the high-profile Casey Anthony case has hired a PR firm to represent them to the media. Paid Interviews Only French/West/Vaughan is representing juror number 6, a married father of two who is seeking … Continue reading

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