Tag Archives: Social Media

Oh Netflix: This Will Be One for the Textbooks

Here is the letter that appeared in my inbox yesterday: The apology Dear ____, I messed up. I owe you an explanation. It is clear from the feedback over the past two months that many members felt we lacked respect … Continue reading

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What is Klout Anyway?

Klout is an online tool to measure someone’s influence in social media. Whether or not it actually effects influence is currently debated, because not everyone agrees that what they measure actually shows influence. So how does it work? Klout assigns … Continue reading

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PRSSA Twitter Chat Today

Attention college students with an interest in public relations: you may want to check out the twitter chat hosted by the PRSSA today to ask questions and make connections! The chat will take place today at 9 p.m. EST. Join … Continue reading

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Hurricane Irene: Connecting Despite the Crisis

Sitting safely in another country, I began to read the multiple tweets and Facebook posts about Hurricane Irene. Most of the posts were about the lack of power. It struck me as odd to see people still able to communicate … Continue reading

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Tips for Using Social Media in Crisis Management

Here are five tips for using social media as a crisis management tool listed in an article from Social Media Zone. Create a responsive social media policy through listening Set up your monitoring system Identify the influencers LISTEN! Less is … Continue reading

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Social Media ROI: A Simple Slide Show

I found this simple and easy to understand slide show that discusses some of the same ideas mentioned in our previous post about social media myths. Has your business tried integrating social media this way? Why or why not?

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The Best Time To Tweet: Survey Results

I just read an article about Twitter usage that was interesting to me because it goes slightly against what I was taught before. On one hand, the author only surveyed 120 people, which is a much smaller number than the … Continue reading

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